Meet BRAND POPUP, the place where new brands get their moment in the spotlight
Los Angeles has always thrived on creativity.
Los Angeles has always thrived on creativity. Some of the world’s top consumer brands in fashion, beauty, food, beverage, wellness, and fitness have started or grown their audience in LA, where culture and business mix every day. That makes LA the ideal place for new brands to grow.
That’s why we’re excited to launch BRAND POPUP.
BRAND POPUP isn’t just an event. It’s a media platform and community that highlights new consumer brands from around the world and connects the people behind them.
Most startup and networking events have focused on tech companies, venture capital, and software founders. We wanted to offer something new: a space for the builders, creators, marketers, investors, and fans shaping the future of consumer brands.
Whether it’s a new drink, a rising beauty brand, an innovative wellness product, or a bold fitness company, BRAND POPUP is here to share those stories online and in person.
Our mission is simple: to find great brands and celebrate the people behind them.
We brought this vision to life at our first BRAND POPUP event in Los Angeles. Over 200 people came together to meet founders, operators, investors, and brand fans. The event included talks with top leaders in consumer branding, like Ravi Hampole, former SVP of Global Brand Creative at Lululemon, and Dan Murphy, SVP of Marketing at Liquid Death.
We also featured over 20 emerging brands, giving founders a chance to share their products with consumers, partners, and potential investors. The energy in the room showed us what we’ve always believed: people want more than just another networking event. They want real connections, meaningful conversations, and a chance to meet the brands shaping culture.
What sets BRAND POPUP apart is that the experience keeps going after the event ends.
Online, BRAND POPUP is a media platform that finds and features promising consumer brands from around the world. Through interviews, founder stories, product highlights, event coverage, and industry insights, we’re creating a place for people who love to discover what’s new before anyone else.
In person, we bring the community together with live events where people can meet founders, hear from brand leaders, try products, and connect with others who share their passion for consumer innovation.
We believe building brands is all about community. Consumers want to know the stories behind what they buy. Founders want real relationships with their customers. Investors want to spot new trends early. BRAND POPUP brings everyone together.
There’s no better place to build this community than Los Angeles.
LA is one of the world’s top hubs for consumer brands, producing iconic companies in food, beverage, beauty, wellness, and fitness. It’s where creators, operators, investors, and consumers cross paths every day, making it the right home for BRAND POPUP.
This is where BRAND POPUP calls home.
And we’re just getting started.
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